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Job Search Mistakes - Part I |
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At Norwood Career Advisors, we teach people to look at their job search as a full-time job—a sales job. We show them how to brand, market and sell themselves. To sell a high-end product, you need Planning, Preparation, Persistence, and Process. To optimize your job search, make sure you’re not making these common mistakes: Not Planning. We may sound like a broken record, but it bears repeating: The key to a successful search is planning. Planning includes goal setting, strategy, tactics, and periodic re-evaluation. Planning creates focus—elimination of the non-effective and non-essential—in a word, efficiency. Not Being Prepared. Another key to the kingdom. You can’t shoot from the hip and expect to beat out the competition. Not Being Persistent. Too many people get discouraged after looking for work for a few weeks or a few months and then give up. The U.S. unemployment rate is 9.4%, but if you include all those who have given up or are under-employed (accepted temporary or part-time employment), it is 16.4%. |
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When counseling doesn't pay |
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Not everyone benefits from career or job search counseling. We offer a complimentary hour of counseling to see if the type of counseling we offer is appropriate for the individual. Not everyone who avails himself of our free offer is a good candidate for our services, which are targeted towards professionals and mid to C-level executives. Case History #1. We received a surprising e-mail about a month ago in response to a marketing e-mail we had sent out. The writer declined our offer for a free consultation, because he had used two similar services in the past, and neither had found him a job. This was a person who had been looking for work for over a year. See if you can identify the four reasons we did not pursue this prospect as a client, and the four areas in which he could improve his job search techniques. Misperception of what it is job coaches do. We do not find people jobs. We teach them how to identify prospects, present themselves in the best light, and land a job themselves. Attitude. This person appears to be angry with the world because he lost his job and cannot find a new one. Before a person can properly present himself for a new opportunity, he must come to terms with the loss of the previous one. In order to interview properly, anger and bitterness must be replaced by a positive attitude and self-confidence. |
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Five Tips for Active or Passive Job Hunters |
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We are often asked questions such as “What are your 5 best tips for job hunters?” Whether you are currently looking for a job or not, here are some important tips, with three more at no extra charge. Recognize a sea change in the job market. Let’s step back and put that question in the context of the current economic environment. The media is often accused of being too negative. We don’t agree with that assessment. We believe that this global recession is a watershed event that will change the social landscape on multiple levels. One of those levels is the employment market. Last year, consultants were suggesting that Baby Boomers were going to be retiring en masse, and companies needed to keep Millennials happy with recognition and incentives that included frequent pats on the back and balloons on their birthdays. In a matter of months, the financial markets made the planned retirements of vast numbers of Baby Boomers a distant dream, while simultaneously destroying hundreds of thousands of jobs in multiple industries. A candidate driven market has turned into an employer driven market. Growth has almost disappeared, even in previously hot markets such as nurses and doctors. Returning to the question at hand, in today’s market, the successful job seeker will not stop with “The Five Biggest Mistakes Job Seekers Make” or “Ten Questions to Impress an Interviewer.” The person who gets the job is not always the best qualified. He or she is the best prepared. You need to have outstanding answers to fifty or more possible questions you might be asked and know how to handle multiple types of interviews and styles of interviewers. |
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